Privacy Policy

Last updated: January 2026

1. Introduction

Sterne Cars Excellence AG ("we", "us", "our"), registered at Ruessenstrasse 12, 6340 Baar, Switzerland, is committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services, in compliance with the Swiss Federal Act on Data Protection (FADP) and the EU General Data Protection Regulation (GDPR).

2. Data Controller

The data controller responsible for your personal data is:

Sterne Cars Excellence AG
Ruessenstrasse 12
6340 Baar, Switzerland
Email: sternecars@gmail.com
Phone: +41 79 377 77 11

3. Data We Collect

We may collect the following categories of personal data:

  • Identity data: First name, last name, title
  • Contact data: Email address, phone number, billing address
  • Service data: Pickup/drop-off locations, dates, times, vehicle preferences, special requests
  • Technical data: IP address, browser type, operating system, device information
  • Usage data: Pages visited, time spent on pages, click patterns, referring URLs
  • Marketing data: Your preferences in receiving marketing communications

4. How We Use Your Data

We process your personal data for the following purposes:

  • Processing and fulfilling your booking requests and transportation services
  • Communicating with you about your bookings and service updates
  • Improving our website, services, and user experience
  • Sending you marketing communications (with your consent)
  • Complying with legal obligations
  • Protecting our legitimate business interests

5. Legal Basis for Processing

Under GDPR Article 6 and the Swiss FADP, we process your personal data on the following legal bases:

  • Contractual necessity: To fulfill our service agreements with you
  • Legitimate interest: To improve our services and communicate with you
  • Consent: For marketing communications and non-essential cookies
  • Legal obligation: To comply with applicable laws and regulations

6. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies. For detailed information about the cookies we use and how to manage them, please refer to our Cookie Policy.

7. Third-Party Services

We may share your data with the following categories of recipients:

  • Google Analytics: For website usage analysis (only with your consent)
  • Meta/Facebook Pixel: For advertising effectiveness measurement (only with your consent)
  • Formspree: For processing contact form submissions
  • Service providers: Partners who help us deliver our chauffeur services
  • Legal authorities: When required by law

8. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including to satisfy any legal, accounting, or reporting requirements. Booking data is retained for up to 3 years. Marketing consent records are retained for the duration of the consent plus 3 years.

9. Your Rights

Under the GDPR and Swiss FADP, you have the following rights:

  • Right of access: You can request a copy of the personal data we hold about you
  • Right to rectification: You can request correction of inaccurate or incomplete data
  • Right to erasure: You can request deletion of your personal data
  • Right to restrict processing: You can request that we limit how we use your data
  • Right to data portability: You can request to receive your data in a structured format
  • Right to object: You can object to our processing of your personal data
  • Right to withdraw consent: Where processing is based on consent, you can withdraw it at any time

To exercise any of these rights, please contact us at sternecars@gmail.com.

10. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet is 100% secure.

11. International Data Transfers

Your data may be transferred to countries outside Switzerland and the EU. Where such transfers occur, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses or reliance on adequacy decisions.

12. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal data from children.

13. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date. Your continued use of our website after changes constitutes acceptance of the updated policy.

14. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

Sterne Cars Excellence AG
Ruessenstrasse 12, 6340 Baar, Switzerland
Email: sternecars@gmail.com
Phone: +41 79 377 77 11

For data protection matters, you may also contact the Swiss Federal Data Protection and Information Commissioner (FDPIC) or your local supervisory authority.